How to Apply Men’s Makeup for Photography

by Bethany on March 9, 2010

Dark Foundation (for tan skin and golden undertone

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With my upcoming work as a San Antonio makeup artist for a men’s photo shoot, I figured it would be great to provide some insider tips on how to do men’s makeup for photography. Here we go!


For any type of men’s photography, it is important to bring out specific features and minimize imperfections in the skin. The ideal rule of thumb is not to overapply makeup, which will look quite obvious. The best bet is to use a powdered mineral makeup foundation to reduce shine and also a color corrector to even out any blemishes.

To double-check the makeup application, make sure that the face makeup matches the neck and chest perfectly. There is nothing more disheartening than seeing a male model with a different colored face than the rest of the skin tone! For subtle additions, use clear mascara to separate the eyelashes, bronzer to liven up the skin tone, and a nude lip color for a finishing touch. Picture perfect!

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